A famous French
author once said: “The only constant in life
is change”, and
here at E.A.S Windows, 2008 will be no exception to
that rule. We start the year with my father David,
handing over the day-to-day running of the company
to me in my new role as Managing Director. My
father, who founded the company over 25 years ago
will still have a guiding hand on the rudder, and
will continue to develop our business and our
partner relationships in his new role as Chairman.
I joined the
business in 1985 and since then have been involved
in every aspect from manufacturing to sales and
would like to think I have made a difference working
closely alongside my father, in the development and
growth of the business.
To meet the
challenge that comes with change, I have ambitious
plans for the development of E.A.S. Windows. We
currently supply the domestic, trade and retail
market throughout the East Midlands. I am looking
to expand our Home Improvement range of products and
services. Plans are also in place to increase our
service division capability and continue to ensure
that our customers are at heart of everything we do
through a series of ‘continuous improvement’
initiatives.
One thing that does
remain constant and will not change though, is our
passion for excellent customer service and our
guiding principles of honesty and integrity.
This leads me onto
my second point in this article regarding change.
Our market has traditionally been tough to do
business in. Abundant competition means that
quality and price are all in favour of the customer,
which is as it should be. However, in order to win
business in a crowded marketplace, a number of
companies offer cheap products and even cheaper
installations. When this happens, quality is
compromised and because a profit must be squeezed
out of the charges – the customer receives poor
products and sub-standard installations.
I believe that this
year things will change.
Information through digital
television, the internet and magazines, has
thankfully equipped the consumer with a huge amount
of resources that enable better, more informed
purchasing decisions to be made. Good websites like
ours at
www.easwindows.co.uk
which detail not only extensive product information
but, just as importantly, our customers’ views of
their experiences with us, should be the first stop
for anyone considering home improvement projects.
In my view, 2008
will be the year when quality and excellent service
for the customer will be the key differentiator
between the great companies and the cut-price, cut
and run outfits. Consumers will know who the rogues
in the market are, and more importantly, how to
avoid them.
At E.A.S Windows,
we offer the best deals, ones that are founded on
genuine high-quality products and services - because
our honesty, openness, flexibility and
professionalism will continue to be the foundation
of our business, 2008 is going to be great year for
me to embrace change and take the E.A.S business
forward.
Adam Spradbury
Managing Director
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